Rebranding
envisia
Project description
Provocare
After successfully launching the Henley corporate governance program for the first time in Romania, the ENVISIA team needed a new visual identity to communicate its values and commitment to leadership development more accurately.
Abordare
Research revealed that the attendants of the ENVISIA programs form a circle of trust, a real community of leaders that share moral values and a concern for the social good. We captured the values of trust and integrity (corporate governance being a no-gray-areas field) through visual assets that simultaneously convey earnestness and humanity.
Rezultate
ENVISIA strengthened their position as the first business school for board directors in Romania. They launched a new program in partnership with the Bucharest Stock Exchange and enrolled over 40 lecturers and 400 students.
