CISEROM, the Romanian socks brand was named the most promising Romanian brand at the second edition of the program
The most promising Romanian brand, the competition for companies and local brands, came to the end of the second edition. The big winner is the over 85-year-old brand in Sebes socks production, CISEROM. It will receive a full rebranding program designed to develop it and bring it to international branding.
“It was a challenging edition with 20% more entrants from all over the country, an edition with a much tougher competition for the great title from the perspective of the attractiveness and potential of the projects. We are pleased that the Seed message is heard and understood exactly by the most needing branding, namely the Romanian entrepreneur. He invests in the product, places the product on the market, pays taxes and taxes monthly and needs support for correct and consistent marketization, “- says Dochita Zenoveiov.
“I’m overwhelmed with excitement and modesty tells you that the Ciserom brand deserves the title both through the product’s view and our desire to make the change for the better and to make the best-known brand with a tradition of 85 years. The most promising Romanian brand program has opened up my horizons and I hope that together with Seed we can lead Ciserom beyond our expectations “- said Constantin Ispir, Ciserom general manager.
The winners were announced at the Gala organized by Seed Consultants.
About the Most Promising Romanian Brand Program
The most promising Romanian brand is an initiative initiated by Seed Consultants, an exclusive partner of Landor Associates in Romania. The objective of this program is to increase the reputation of the Romanian brand consulting industry and the significant role that branding has in the success of any business and to support the development of valuable Romanian brands.