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Motion design

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Why Motion Design today?

Pentru ca nimeni nu mai are timp. Dar toti au ochi.
Motion-ul capteaza atentia in primele 3 secunde.
Spune o poveste scurt, clar, memorabil.
Nu concurezi doar cu alti jucatori din piata. Concurezi cu TikTok si YouTube. Daca nu te misti, nu existi.

Because no one has time anymore. But everyone has eyes.
Motion grabs attention in the first 3 seconds.
It tells a short, clear, memorable story.
You’re not just competing with other players in the market. You’re competing with TikTok and YouTube. If you’re not moving, you don’t exist.

Its role in branding

Motion is not an “add-on.”
It’s a layer of depth.
In branding, motion builds coherence:
– between what you say and how you say it
– between who you are and how you’re perceived
– between static and dynamic

Motion Design elements

Logo animation

Animated fonts

Illustrations, graphic elements, supergraphics in motion

Transitions and other effects between scenes

Sound synchronized with the message and voice-over

What we’ve done so far

UNIKAT

We started with the idea that “no one asks about the house of beauty, but about the house of worth.”
Motion built the visual thread that connects the brand’s values with the Romanian entrepreneurial spirit.
We used an animated graphic line that draws a world where actions matter more than appearances.

GURSK

Here, grace was essential.
We worked with a slow rhythm, smooth movements, and typography that breathes.
We told a story about beauty, but without grand words – just form, motion, and detail.

Do you need motion design?

Let’s talk about your project here