{"id":5171,"date":"2023-01-04T12:22:50","date_gmt":"2023-01-04T09:22:50","guid":{"rendered":"https:\/\/inoveo.ro\/uncategorized\/1001-de-intrebari-despre-branding-si-metodologia-de-branding\/"},"modified":"2024-07-24T15:15:29","modified_gmt":"2024-07-24T12:15:29","slug":"1001-questions-about-how-we-work","status":"publish","type":"post","link":"https:\/\/inoveo.ro\/en\/branding-en\/1001-questions-about-how-we-work\/","title":{"rendered":"1001 Questions About How We Work"},"content":{"rendered":"<p><strong> 1001 Nights? <\/strong><br \/>\nNu. 1001 de intrebari despre modul nostru de lucru si cate si mai cate\u2026<\/p>\n<p>No. 1001 questions about how we work and many more\u2026<\/p>\n<p>There aren\u2019t exactly 1001 here, but over time, we\u2019ve certainly received even more. What questions have our clients and non-clients asked us throughout the year? Here are a few that we remember\u2026<\/p>\n<p><strong>The order in which they are presented is random:<\/strong><\/p>\n<ul style=\"list-style-type: none;\">\n<li>&#8211; Why is a meeting needed instead of just sending an offer directly by email?<\/li>\n<li>&#8211; Why do we request so much information at the beginning when all the client needs is just a price quote?<\/li>\n<li>&#8211; Why can&#8217;t the branding project start immediately after the request is made and the work plan is agreed upon? <\/li>\n<li>&#8211; Why does a quote request differ from year to year? <\/li>\n<li>&#8211; dWhy don\u2019t we respond to emails that only contain a price quote request without including other details such as industry, deadline, and required materials?<\/li>\n<li>&#8211; Why does a branding project cost so much when a logo can be bought online for $10?<\/li>\n<li>&#8211; Why can\u2019t we say from the beginning if we will participate in a pitch, only after signing the NDA and receiving the first set of information?<\/li>\n<li>&#8211; What is a methodology pitch? <\/li>\n<li>&#8211; Why must the agency receive the client\u2019s brand competitors that will be worked on?<\/li>\n<li>&#8211; Why does the whole team need to participate in the workshop? <\/li>\n<li>&#8211; Why do we need to allocate time for external analysis?<\/li>\n<li>&#8211; Why does the initial discussion cost and isn\u2019t free?<\/li>\n<li>&#8211; Why is an analysis and audit necessary if the client knows their audience very well?<\/li>\n<li>&#8211; Why is a creative pitch paid for?<\/li>\n<li>&#8211; Why does the project need to go through so many stages if the client only wants the visual identity?<\/li>\n<li>&#8211; Why can\u2019t we skip the workshop stage?<\/li>\n<li>&#8211; Why do we only check the name in one class during the naming stage?<\/li>\n<li>&#8211; Why do we consider it irrelevant to check the brand name in the specific niche class of its communication?<\/li>\n<li>&#8211; Why does checking a name in one class in Romania cost differently from checking it in multiple countries or classes?<\/li>\n<li>&#8211; Why does the client need to provide feedback immediately during the presentation and not after 1-2 days?<\/li>\n<li>&#8211; Why do we want to speak with the decision-maker?<\/li>\n<li>&#8211; Why is it good to develop the branding project from start to finish, without breaks between stages?<\/li>\n<li>&#8211; Why must the client handle the organization and planning of interviews, workshops, and meetings?<\/li>\n<li>&#8211; Why do we need to talk to the client\u2019s internal team when developing the branding project, and not just the decision-maker (since they know all the project details)?<\/li>\n<li>&#8211; Why can\u2019t creative route 1 be combined with creative route 2?<\/li>\n<li>&#8211; Why do any additional meetings requested for internal project selling become part of a new discussion that automatically adds time and budget to the project?<\/li>\n<li>&#8211; Why is it necessary for the client to have a project manager responsible for overseeing and implementing the project?<\/li>\n<li>&#8211; Why do we complicate the situation by offering 2 very good identity solutions? \ud83d\ude42 <\/li>\n<li>&#8211; Why are colors perceived differently in office print, printer print, Pantone, and on a computer screen? <\/li>\n<li>&#8211; Why did we present the creative routes in this order?<\/li>\n<li>&#8211; Why is the loop on the letter \u201cn\u201d like that, what does it want to communicate? <\/li>\n<li>&#8211; Why didn\u2019t we stop by if we were already in their city?<\/li>\n<li>&#8211; Why don\u2019t we know what the manual for brand \u201cx\u201d should contain?<\/li>\n<li>&#8211; Why do we need to list the brand applications that need to be developed?<\/li>\n<li>&#8211; What services can we offer?<\/li>\n<li>&#8211; Why don\u2019t we announce that we also develop websites? <\/li>\n<li>&#8211; Why is a detailed description of what the future website will contain needed now, at the offer stage? <\/li>\n<li>&#8211; Why does a deposit need to be paid? <\/li>\n<li>&#8211; How can they know that we will deliver what they need? <\/li>\n<li>&#8211; How do we know what suits their brand best?<\/li>\n<li>&#8211; How can they monitor success? <\/li>\n<li>&#8211; Why should they invest in branding when their business is already successful\u2026<\/li>\n<\/ul>\n<p>This is certainly just a part of the list.<\/p>\n<p>We generally respond to each client individually, even during the meeting. Experience helps us provide answers on the spot without calling a friend. But if we don\u2019t know, we\u2019re not ashamed to call our friends.<\/p>\n<p>If any of these seem interesting or strange to you and you want an answer, send it to us by email and we will reply. We might even invite you for a coffee to answer your questions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1001 Nights? Nu. 1001 de intrebari despre modul nostru de lucru si cate si mai cate&hellip; No. 1001 questions about how we work and many more&hellip; There aren&rsquo;t exactly 1001 here, but over time, we&rsquo;ve [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/inoveo.ro\/en\/branding-en\/1001-questions-about-how-we-work\/\">Read More&#8230;<span class=\"screen-reader-text\"> from 1001 Questions About How We Work<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[78],"tags":[],"class_list":["post-5171","post","type-post","status-publish","format-standard","hentry","category-branding-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>1001 Questions About How We Work - INOVEO<\/title>\n<meta name=\"description\" content=\"1001 Nights? 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Nu. 1001 de intrebari despre modul nostru de lucru si cate si mai cate&hellip; No. 1001 questions about how we work and many more&hellip; There aren&rsquo;t exactly 1001 here, but over time, we&rsquo;ve [...]<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/inoveo.ro\/en\/branding-en\/1001-questions-about-how-we-work\/\">Read More...<span class=\"screen-reader-text\"> from 1001 Questions About How We Work<\/span><\/a><\/p> [...]<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/inoveo.ro\/en\/branding-en\/1001-questions-about-how-we-work\/\">Read More...<span class=\"screen-reader-text\"> from 1001 Questions About How We Work<\/span><\/a><\/p>","category_list":"<a href=\"https:\/\/inoveo.ro\/en\/category\/branding-en\/\" rel=\"category tag\">BRANDING<\/a>","comments_num":"0 comments","_links":{"self":[{"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/posts\/5171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/comments?post=5171"}],"version-history":[{"count":5,"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/posts\/5171\/revisions"}],"predecessor-version":[{"id":7505,"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/posts\/5171\/revisions\/7505"}],"wp:attachment":[{"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/media?parent=5171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/categories?post=5171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inoveo.ro\/en\/wp-json\/wp\/v2\/tags?post=5171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}